Purchase an autographed hardback copy of Ed Chaffin’s bestselling book and support a nonprofit in the process.

UnCommon Leadership® for the New Reality

UnCommon Leadership® for the New Reality: 3 Principles that Drive Greater Awareness, Engagement, and Psychological Safety will provide the roadmap. This leadership book is a guide to evaluate oneself and where you are going. You will also learn what inspiring leadership looks like in the New Reality.
With this leadership book, become more than a leader. Become an Uncommon Leader. Leadership is personal and personalized. What does that mean and why is it important to embrace that ethos now? Covid uncovered, in a way that no one could have imagined, that people are looking for something entirely different from their companies and leaders. What motivates and inspires one person may be very different from what motivates another.

One-Size-Fits-All Leadership is Dead!

Become an UnCommon Leader and help transform how great leadership is defined.

About UnCommon Leadership® book

UnCommon Leaders give and receive simultaneously.

“This book is timely and critical. Filled with engaging stories and practical advice to use today, UnCommon Leadership® for the New Reality will equip you with the tools you need for inspiring leadership, no matter how long you’ve been a leader!”

Dr. Marshall Goldsmith, Thinkers50 #1 Executive Coach, New York Times bestselling author of Triggers, Mojo, and What Got You Here Won’t Get You There.

“Finally, a book that helps leaders in a post-Covid world. We’ve all read the studies and articles about changes in our workforce and how things will never be the same, but they only increase anxiety in leaders. Ed’s timely and useful book helps leaders uncover their own internal wisdom and lead in an authentic way that will result in better retention and better profits.”

Brenda Abdilla, PCC, Author of Outsmarting Crazytown: A Business Novel About How Derailed Professionals Can Get Back on Track

“Like a missive from the front lines, Ed has identified and elegantly illustrated the ways in which the essential nature of work has changed and how leaders will need to adapt to be effective. This is an essential mindset shift that will serve as a sustainable foundation of leadership in a rapidly changing world.

Peter Meyers, CEO, Stand & Deliver

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